The truth is that most small businesses inherently have more competition than their big-name competitors, which is why consistent communication, personalization, and effective lead-nurturing strategies are so important. Lead nurturing tactics and tools can help...
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Email marketing is one of the most powerful and profitable marketing channels. With a well-thought-out campaign and marketing strategy, many businesses can look forward to a $36 return on every dollar spent. However, if you’re still spending countless hours...
Did you know that over 70% of Americans check their phones between two and five times per hour while on vacation? Summertime represents an opportunity for small businesses to make the most of customers’ high spirits, relaxed attitudes, and increased...
With all the buzz surrounding social media, search engine optimization (SEO), and targeted ads, it’s easy to forget about one of the most reliable forms of digital marketing — email. With an average return on investment between $36 and $45 per $1 spent,...
