A pipe bursts late at night. A roof starts to leak. Or an air unit stops on a hot day. The owner grabs a phone. Then, they search Google for help. Your business may do great work. You may have a skilled crew. Yet none of that helps if your name is hard to find. Here’s...
There is no secret switch for better Google rankings. You can’t change one word and jump to first place. You also can’t buy a better spot in local results. Instead, Google looks for clear and trusted signs. It wants to know what you do. It also wants to know where you...
Picture this: Your business has a 4.9-star rating. Happy customers leave kind reviews. Some even tell long stories about your great work. But your phone stays quiet. You check your Google profile again. The reviews are still there. Your past customers clearly trust...
Picture this: You put $300 into a Facebook ad. It gets seen by a couple thousand people. A few likes, maybe a comment or two. You check your phone for three days straight. No calls. No leads. Nothing. You tweak the photo. Run it again. Same story. Sound familiar?...
Your bakery makes the most delicious baked goods in your area – but how do you get the word out? Your loyal customers will certainly spread the news through word of mouth. But you need a more powerful strategy to draw in a significant amount of new customers for your...
By: Holly Czuba Google rarely gives us explicit information about how they rank websites in their search results. SEOs make educated guesses and experiment and extrapolate from what Google does reveal. We know what works and what doesn't, but Google never lays out...
