Halloween isn’t just for creative costumes and buckets of candy. It’s a prime opportunity for small businesses to get crafty and attract new customers while re-engaging existing ones. The National Retail Federation expects Halloween spending to hit record highs in...
LinkedIn recently surpassed an incredible milestone – over 1 billion members across more than 200 countries. What started as a place to post your resume has transformed into a goldmine for marketers of all sizes. Many small businesses see social media...
Did you know it costs five times more to acquire new customers than to retain the ones you already have? This stat alone should make any business owner stress about customer retention. That’s why we put together this guide on 8 proven strategies to...
User-generated content (UGC) dominates today’s digital landscape, reshaping how brands engage with their audiences. Everywhere you turn, you see social media users flocking to online platforms to voice their opinions — whether endorsing a contractor service or...
Running a successful roofing business is like a balancing act. You juggle crews, subcontractors, inventory, clients—and hustling to attract business. With your packed schedule, marketing often gets neglected. Yet, in our digital age, an online presence for roofing...