Customer expectations have evolved faster in the last five years than in the previous two decades combined. In 2026, local businesses are no longer compared only to competitors down the street. They are measured against the best digital experiences customers have...
Every year, the world of SEO dramatically changes with the trends. Old school on-site tactics and keywords are no longer the priority. The rise of artificial intelligence, voice search, and Google Maps integrations has completely changed how customers find local...
Online reviews have become one of the most influential trust signals for small businesses. They’re a form of social proof — one that’s critical to a business’s survival, according to Wharton Executive Education. For service-based companies, in particular, Google...
If you’re running a small business, chances are your to-do list never really ends. At the same time, there’s an endless list of new tools, trends, and advice — all claiming to be “essential” to small-business growth. In 2026, the real challenge isn’t keeping up. It’s...
It’s a challenging time to be a contractor, to say the least. In exchange for doing work they enjoy, contractors tackle several challenges, including rising material costs, a tight labor market, and high customer expectations. Fortunately, technology innovations...
