That sinking feeling when a 1-star review pops up is something every small business owner knows. It’s personal. The business is something that’s been poured into (time, money, late nights, and early mornings relentlessly), and then a stranger on the...
There is a customer who is searching for exactly what a local shop sells right now. Not tomorrow. Right now. They’re typing it into Google on their phone, and in about three seconds they’re going to call whoever shows up at the top of that search result. The...
Did you know that your online reputation shapes how people perceive your brand, even if they’ve never called or visited your establishment? That’s why reputation monitoring has become such a critical part of running any small business, from HVAC companies and...
As a business owner, we all know the power of online reviews. According to BrightLocal, 79% of consumers trust online reviews as much as personal recommendations, meaning the reviews on your Google My Business profile can have a big impact on you finding new...
Did you know that 99.9 percent of customers read reviews when shopping online? When you consider the fact that most searches for businesses (from plumbers and HVAC professionals to restaurants) start online, it makes sense that reviews are essential to a company’s...
