The journey from interested prospect to loyal customer involves a number of steps, each one requiring careful attention to the customer’s needs. Along the way, business owners need to convince prospects that their product or service resolves various pain points. But...
No matter what kind of small business you have, you rely on a steady stream of leads to keep customers coming through the doors. From HVAC, contracting, towing, roofing, and plumbing companies to law firms, med spas,...
Did you know more than 90% of customers research restaurants online before visiting? If you’re a restaurant owner, you’ll want to do everything you can to impress customers at that moment to ensure they pick you over your competitors. The easiest way to...
Getting the attention your small business deserves isn’t always easy when you’re competing against similar companies — especially those with established public relations (PR) strategies. However, technology has made it easier than ever to initiate media outreach,...
Your Google Business Profile is a free marketing tool that supports increased leads to your towing business, brand awareness within your community, and improvement in your search engine rankings. It also helps position your business in the Map Pack, or the three...