With all the buzz surrounding social media, search engine optimization (SEO), and targeted ads, it’s easy to forget about one of the most reliable forms of digital marketing — email. With an average return on investment between $36 and $45 per $1 spent,...
Email marketing remains one of the most effective digital communication channels, despite being one of the oldest. According to recent stats, around 99% of people check their emails daily, and 73% of millennials would prefer to communicate with businesses via email...
Since the dawn of the internet, email marketing has been a cornerstone for businesses that want to communicate with their audience. Emails give marketers the opportunity to craft compelling narratives, build relationships, and drive business success. While the...