Why Is Local SEO So Important?

Jul 12, 2016 | Online/Digital Marketing, SEO

by Katherine Genske What’s the Deal with Local SEO? Many business owners ask, “wouldn’t it make sense to be found all across the state – or nation?”  More areas being found means more business, right? Wrong. Think about this:  you’re at work, looking...

Long-Tail Keywords Are Key to Customer Conversion

Apr 23, 2015 | SEO

By: Jacob Robinson Increasing Conversion Rates With Long-Tail Keywords A key metric to any business’s online performance is website conversion rate (the percentage of people who come to your website take some sort of action). There are various ways to increase...