How to Generate Roofing Leads: Top 25 Roofing Marketing Ideas Starting With Your Website

Jul 6, 2021 | Business Tips, Online/Digital Marketing

Leads are the lifeblood of every roofing business, no matter your location or how long your business has been established. Without a continuous flow of leads, bringing in new jobs and making money both become impossible. But when you create a system that regularly...

What's New With Local SEO & How You Can Keep Up: Part 2

Jan 22, 2019 | SEO

Last week, we discussed recent changes and developments in local SEO and how you can capitalize on them. We touched on semantic search and how to optimize for it, bounce rates and click-through rates. This week, we’ll continue our evaluation with an in-depth look into...

Why Is Local SEO So Important?

Jul 12, 2016 | Online/Digital Marketing, SEO

by Katherine Genske What’s the Deal with Local SEO? Many business owners ask, “wouldn’t it make sense to be found all across the state – or nation?”  More areas being found means more business, right? Wrong. Think about this:  you’re at work, looking...

Long-Tail Keywords Are Key to Customer Conversion

Apr 23, 2015 | SEO

By: Jacob Robinson Increasing Conversion Rates With Long-Tail Keywords A key metric to any business’s online performance is website conversion rate (the percentage of people who come to your website take some sort of action). There are various ways to increase...

Local vs. National SEO Strategies: Which Does Your Business Need?

Apr 22, 2015 | Online/Digital Marketing, SEO

For many business owners, there’s confusion about the differences between national SEO and local SEO. What are they, exactly? What strategy do you need? You might be asking yourself these questions. It’s hard enough to understand all of the technical...