Most small business owners think about reviews the same way they think about a scoreboard. The more you have, the better. And while that’s not wrong, it’s only part of the picture. There’s another side to the review game that most owners don’t...
Ask most local service business owners where their customers come from and they’ll say something like “word of mouth, mostly” or “Google, I think” or the always-classic “honestly, I’m not totally sure.” And then...
