Mar 16, 2016 | Online/Digital Marketing
Back in the “good ol’ days” consumers used to value a product based purely on its monetary cost and usefulness. But the times are changing, and so must your business practices. In today’s world it’s simply not enough to offer a low cost, or simply useful product. You...
Mar 10, 2016 | Business Tips
by Chris Ireland & Jacob Robinson Think about the greatest leaders in history. Individuals like Abraham Lincoln, Martin Luther King, and Margaret Thatcher might come to mind. Do you know what made them or for that matter any leaders in your life, great? No one is...
Mar 10, 2016 | Business Tips, Online/Digital Marketing, Reputation Monitoring
By: Amy Merrill We live in the digital age. Gone are the days where a business can simply rely on word of mouth. Did you know that 91% of adults have their mobile phone within arm’s reach 24/7 and 88% of consumers say they trust online reviews as much as personal...
Mar 3, 2016 | Business Tips, Online/Digital Marketing, Social Media Management
by Becky Giefer Facebook has over 1.4 billion monthly active users. More and more small businesses are becoming aware of the need to keep up with this lucrative facet of their online presence. Social media is not a fleeting trend, it continues to evolve and it’s...
Feb 24, 2016 | Business Tips, Online/Digital Marketing
by Nadia Saar Digital marketing and social media are all the rage in the marketing world. But, there are a full range of offline mediums at your disposal to help drive brand awareness. One of the oldest mediums around is print marketing. Nowadays, print marketing and...
