With all the buzz surrounding social media, search engine optimization (SEO), and targeted ads, it’s easy to forget about one of the most reliable forms of digital marketing — email. With an average return on investment between $36 and $45 per $1 spent,...
You know how hectic things can get if you’re a small business owner. When you only have a few employees, everyone wears multiple hats. You handle everything from sales to marketing to customer service and beyond. In the early days, with a handful of clients,...
Did you know it costs five times more to acquire new customers than to retain the ones you already have? This stat alone should make any business owner stress about customer retention. That’s why we put together this guide on 8 proven strategies to...
User-generated content (UGC) dominates today’s digital landscape, reshaping how brands engage with their audiences. Everywhere you turn, you see social media users flocking to online platforms to voice their opinions — whether endorsing a contractor service or...
The healthcare industry in 2024 faces complex challenges in managing patient relationships and operational tasks. At the heart of these challenges is the need for patient-centric care and engagement in delivering high-quality medical services. Numerous...
